Coach Nick Lavella coaching an athlete at the pull-up station at Physical Industry Training

THE PEOPLE BEHIND THE PROGRAM

Coaching Is the Difference.

Equipment matters. Programming matters. But the person watching the work, making the adjustment, and helping you progress is what brings it all together.

Meet the Team How We Coach
OBSERVEPROGRAMCOACHADJUSTPROGRESS

THE P.I.T. COACHING STANDARD

Different Strengths.
One Standard.

Every coach brings a different background, specialty, and point of view. What stays consistent is the standard: be present, watch the work, understand the person, and make the training fit the goal.

P.I.T. coaching is not about standing nearby and counting reps. It is about recognizing what needs to change, knowing when to push, knowing when to pull back, and helping people build progress they can actually keep.

The program matters. The relationship makes it work.

Meet the Coaching Team.

Three coaches. Different specialties. One shared responsibility: help the person in front of them move forward.

Nick Lavella

OWNER & COACH

Endurance • Nutrition • Corrective Exercise

Programming, problem-solving, and long-term progression with a focus on helping training carry over into real life.

Meet Nick

Tom Lavella

OWNER & COACH

USAW Level 2 • Strength • Bone Health

Technical coaching, strength development, and the kind of attention that turns good movement into confident movement.

Meet Tom

Lori Konen

FITNESS COACH

Women’s Health • Wellness • General Fitness

Supportive, attentive coaching designed to make training approachable, sustainable, and relevant to the person doing it.

Meet Lori

HOW COACHING ACTUALLY WORKS

The Workout Is Only One Part.

The work on the floor is built around a cycle of watching, understanding, adjusting, and progressing. That is what keeps training personal even when people are working side by side.

01 — OBSERVE
See how the person moves, responds, and handles the work.
02 — PROGRAM
Choose the work that supports the goal instead of chasing random intensity.
03 — COACH
Teach, cue, demonstrate, and stay engaged while the work happens.
04 — ADJUST
Change load, movement, pace, or strategy when the person needs it.
05 — PROGRESS
Build forward from what is working instead of starting over every session.

COACHING IN ACTION

The Standard Shows Up On the Floor.

The relationship is not theoretical. It is visible in the room: watching a rep, changing a setup, explaining a movement, encouraging the next effort, and knowing when enough is enough.

Coach Nick Lavella coaching an athlete at the pull-up station at Physical Industry Training

PRESENT

WATCH THE WORK.

Coach Lori Konen working with an older adult client at Physical Industry Training

ADAPT

MEET THE PERSON THERE.

Coach Lori Konen coaching an older adult client during movement training at Physical Industry Training

ENCOURAGE

P.I.T. group training session with multiple athletes working together under coach supervision

TEACH

Coach Tom Lavella observing and coaching an athlete at Physical Industry Training

PROGRESS

WHO WE COACH

The Room Changes With The Person.

P.I.T. is not built around one type of athlete or one definition of fitness. The same coaching system can support someone walking into a gym for the first time, an experienced athlete chasing performance, an older adult rebuilding strength, or someone simply trying to move and feel better.

The common denominator is not experience. It is a willingness to work from where you are.

BEGINNERSATHLETESOLDER ADULTSRETURNING TO TRAININGGENERAL FITNESS

WHAT GOOD COACHING FEELS LIKE

Members Notice the Difference.

“

After 16 weeks of training with Coach Nick, my back feels better than it has in 15 years. Every session was personalized to build a strong foundation.

Gene W.

Google

“

Nick, Tom, and Lori are incredible coaches who constantly motivate you to improve.

Ashley K.

Facebook

“

With two artificial hips, I never thought consistent training was possible. Nick and Tom helped me build strength safely.

Anthony M.

Google

Read More Member Stories

NOT SURE WHO YOU SHOULD WORK WITH?

Start With the Goal.
We’ll Help With the Fit.

You do not need to choose a coach before you walk through the door. Tell us what you are trying to accomplish, what you are working around, and where you want to go. We will help you find the right starting point.

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